Upset Hindus seek apology from Etsy for desecrating goddess Kali

    09-Nov-2021   
|
Upset Hindus are urging Brooklyn (New York) headquartered e-commerce company Etsy, Inc. to apologize and immediately withdraw Goddess Kali Cereal T-shirt displaying image of Kali seemingly promoting a cereal of blood fortified with human skulls; calling it highly inappropriate.
 
Goddess Kali Cereal T-shi
 
This is not the first time for Etsy to hurt the feelings of Hindu communities. In the past, after protests spearheaded by distinguished Hindu statesman Rajan Zed; Etsy removed from its website the toilet-seat, flip-flops, ashtray, thong-panties carrying images of Lord Ganesh; which Hindus thought were utterly insensitive.
 
Hinduism was the oldest and third largest religion of the world with about 1.2 billion adherents and a rich philosophical thought and it should not be taken frivolously. Symbols of any faith, larger or smaller, should not be mishandled, Rajan Zed noted.
 
Does offering products like Goddess Kali Cereal T-shirt really match Etsy’s commitment of “using the power of business to strengthen communities and empower people” and its stated mission to “keep commerce human”? Zed asks.
 
Etsy, which describes itself as “global marketplace”, was founded in 2005 in an apartment in Brooklyn; and now has additional offices in Germany, Ireland, UK, India, France, Canada, Chicago, San Francisco, Hudson (New York). It claims to have had annual gross merchandise sales of $10.3B in 2020. Objectionable Goddess Kali Cereal T-shirt was priced at $25.60.
 
In Hinduism, Goddess Kali, who personifies Sakti or divine energy, is considered the goddess of time and change. Some Bengali poets described her as supreme deity. There are about three million Hindus in USA.